T.A.A. CARES – Author Spotlight #2 – Julie Hedlund’s Epic Hybrid Author Adventure

As I mentioned last week, T.A.A. CARES is kicking into overdrive for the winter holidays, and in honor of Picture Book Month, our next author spotlight is children’s author Julie Hedlund-

Photo-2-crop (Julie Hedlund Mini)

(Meet Julie, the ORIGINAL “Guru of Gratitude”)

 

I first discovered Julie when she first guest starred on an episode of “Brain Burps About Books” (Episode  #78, to be exact, which you can listen to here: http://katiedavis.com/78), the #1 podcast about the business and craft of Children’s Publishing, founded and hosted by author-illustrator Katie Davis, who discovered Julie by following her progress back in her “Pre-Published” days as a blogger who back in January 2012 fueled the spark of the picture book writing challenge known as 12×12 (Now in its second year) that has already become a living phenomenon for picture book authors and illustrators the world over.

12-x-12-new-banner

For those still unaware, 12×12 is a writing challenge specifically for picture book writers and author-illustrators. It’s a YEAR long program designed to provide support, tips and tricks, and inspiration to the writers who participate. Anyone who’s tried to write a picture book will tell you that it’s NO CAKEWALK (What is a “Cakewalk” anyway?) To put it bluntly, and forgive the cliché, it’s harder than it looks. Really.

In some ways, 12×12 is like the picture books writer’s equivalent to NaNoWriMo (National Novel Writing Month that begin in November 1999 and been held yearly every November since), in terms of an active community support from fellow writers, the event’s founders, and over the years various bestselling authors providing pep talks, and sometimes taking on the challenge themselves.

Some authors even BEGAN their emerging careers via NaNoWriMo, though not necessarily debuting or otherwise publishing the books they originally drafted during NaNoWriMo.

But there’s  one KEY difference to keep in mind. Unlike NaNoWriMo, or similar MONTHLY events like PiBoIdMo (National Picture Book Idea Month)  where you just have to jot down 30 IDEAS for picture books, not full drafts, or NaNoEdMo (National Novel Editing Month, Originally Founded in April 2003, and has since occurs yearly in March), 12×12 is a YEAR LONG program where the goal is to draft as CLOSE to 12 picture books that you can get, and at those who register in early January are eligible fabulous prizes, and introduced in 2013 was the chance to get critiques from agents, editors, and published authors that can help take your manuscripts to the next level. But you NEED to register in early January to be eligible, and on that note, and there’s something else that’s to key to remember.

Starting in 2013, 12×12 (Which was free its inaugural year) has evolved to a tiered-payment model, partly because year-long events take a LOT of planning, administration, moderating, rounding up authors, agents and editors to lend their expertise and support that takes them away from their own work, and yes, a fair amount of money, for the running of the site and its community, and being able to offer such rad prizes for the writers who take part.

Also because while this event can help writers, writers are also in business, and like in any other career, we balance our charity GENEROSITY (Things we gladly give away to our blog readers, newsletter subscribers  close writer friends, etc.) and things we charge for to maintain our livelihood.

Keep in mind that many writers are also parents, have spouses, and often have to work two or MORE jobs for the bulk of their income. Not all authors are able to earn a living solely through their writing.

I’m not a parent or married, but I STILL HAVE issues with finances, or lack thereof, and like Julie, I too am trying to find ways that will earn me income without putting my writing dreams on indefinite hold.

Something a few of my writer friends (Who are parents and in some cases caring for their own now elderly parents) are being forced to do. Authors provide services that  allow them to stay in the business of publishing, even if the path to selling your first book (Or your second, third, or 20th) is LONG.

PiBoIdMo (National Picture Book Idea Month) is also run in a similar manner regarding eligibility for the prizes author and the end. Though PiBoIdMo, and most other writer challenges are free to participate, some like NaNoWriMo appreciate donations to both keep the site (and it’s conjoined community) running as smooth as possible, and to give back to worthy causes.

 

It’s on that note I get to what I ask my T.A.A. readers to do to help support Julie. In addition to founding and hosting her 12×12 picture book wiring challenge; she’s a regular contributor to the “Brain Burps About Books” podcast, got repped by a literary agent, published her first picture book APP called “A Troop is a Group of Monkeys” illustrated by Pamela Baron, is now also available in print, both from Little Bahalia Publishing, and contributes to CBI’s “Fighting Bookworms” clubhouse community (For paid subscribers of the monthly Children’s Book Insider newsletter) as their “Guide to the Future of Publishing.”

 

 

She’s also a SCBWI member (As am I, though my membership expired this month and I have to wait until December to renew…[Sigh])

 

Her (Potentially) next picture book is a bedtime verse tale called “My Love for You is the Sun” will also be published by Little Bahalia Publishing, but here’s the twist, being a small press, Little Bahalia can really worth directly with authors in a personal,  more intimate way that larger publishers often can’t, partly due to their larger overhead costs, unless you’re one of their bestsellers (And even then there are countless variables involved on a per author basis), but what larger publishers can lack in being more personable with their authors, can (At least PARTLY) make up for in wider distribution, better line up reviews on sites like The Horn Book, Kirkus, and School Library journal, connecting with library systems nationwide, and some significant marketing efforts in addition to whatever authors do on their own.

 

Plus, larger publishers (I don’t mean JUST “The Big 5” Folks!) are also high-end indie publishers like Candlewick Press, Chicken House, Nosy Crow, and FARRAR, STRAUS AND GIROUX (aka The ORIGINAL “F.S.G.”) having more pull in brick and mortar retailers, which for print books (ESPECIALLY in the children’s book market) is a BIG DEAL.

 

Ebooks have their place, and are a strong preference for some teens and adults, especially if space for print books is limited, etc. But children by and large (And adults, myself included) still prefer print books, and in picture books especially, are still the preference of teachers and parents, especially the “rare few” who are able to make time to read to their kids, day or night!

 

In order for Little Behalia to publish, “My Love for You is the Sun” they need additional funding for the illustrations, and final production costs they can’t cover alone, and Julie (With assistance from her agent) worked out a deal with Little Bahelia Publishing to start a Kickstarter campaign to earn the needed funds, which would allow Little Behalia to add this book to their future release list.

 

Here’s what I ask of you, my loyal readers (Especially if any of you are authors or have blogs tied to children’s books, parenting, or literacy) to spare some time (And Money if possible) to Julie’s crowdfunding campaign on Kickstarter-

 (FYI, that GORGEOUS ILLUSTRATION is only ONE of the 20+ pages of art to accompany the final printed book)

 

As with my previous spotlight for “FETCH” this is a project I believe in, and I know from following Julie since 2012, she is a writer you can trust. I would NEVER spotlight projects on T.A.A. CARES if they didn’t come from real people who put their trademark grit and heart into it.

Even though publishing is a business (Which is hard for me to type because I feel it can have negative connotations due to the jerky scammers that sadly do exist from time to time. It’s NOT always “Lack of will to work hard” but “Lack of MONEY!” which isn’t the same as saying “I don’t want to pay for good help” but I just can’t fund it all alone. Period.), writers still need to put PASSION into what they do.

Potential readers, especially kids and teens, know when you’re not genuine. While authors need to have tightly written stories to warrant the costs of publication (ESPECIALLY authors who self-publish with no help from a publisher) they still NEED the love and passion ONLY THE AUTHOR can provide. But even the most business-savvy authors can’t do it ALL ALONE!

Kickstarter (Among a few other sites) is another way for authors who can’t head up the costs to publishing themselves, and because Kickstarter’s platform is “All or Nothing” if the total needed funds aren’t meant, the project “fails” and all donations are returned to their respective donors. (Called “Backers” on Kickstarter)

To crack down on jerky scammers, and to aid in avoiding various integrity issues, Kickstarter also has to screen and approve proposed projects, so you need to be sure your proposal covers EVERYTHING, and like with traditional publishers and literary agents, projects can be rejected, but once the project’s approved, you’re in the system, and from there it’s up to you to ensure you do all you can to promote the project (In a sane NON-spammy way!), and let fate do the rest…

 

As an soon-to-be published author myself (Also via the small press route) it allows me to give back to authors on the same path as me. To deliver the most genuine and passion-soaked stories I can to share with the world, and (While I do want to make some money) I long for the day to receive a letter (Paper or iPad) from a kid or teen who fell in love with a book I’d written, just as the authors I love and admire touched my heart and inspired me to be part of this wonderful tradition of storytellers.

In closing, my loyal readers, I ask you to spread the word, and if you can, spare whatever money you can to ensure that like FETCH, “My Love for You is the Sun” finds its way not just to publication, but to the readers (Young and old) who need it most. You know I will.

Until next time, may the fantastic fauna be with you.

 

 TAA_CARES 2

Kickstarter Success Stories That Went The Distance

I hope those of you who’ve been loyal to T.A.A. through it’s various ups and downs, and longer than I’d like downtime, will spread the word of FETCH (No, not the PBS Kids show, though I’d think Ruff would support it, despite the book “borrowing” his show’s name…)

For those of you who need further convincing, here are a few Kickstarter success stories that tie into what this site’s all about.

One of the issues I had with my early attempt at a welcome video for T.A.A. was no one knew what an “Animal Fantasy Activist” was. In truth, I didn’t know how to explain it at the time, but perhaps these successfully funded Kickstarter projects best shows the meaning of that term I coined-

 

Pilot Tails

“Pilot Tails Flying Adventures for Kids!” 

by Michael Badger

If you’ve got kids addicted to the Disney Jr. show “Octonaunts” they’ll likely find lots to love in this charming book.

Only as the title implies, these adventures take to the wild blue yonder, as opposed to the seven seas of Earth. Unlike the other books highlighted, this book needed a bit more But they BIG ambitions for the funds they asked for. In addition to the book proper with quality illustrations that rival any traditionally published book you can name, the funds would also cover an iPad app that ties into the book.

 

Pilot Tails (APP)

 

 

Rhoda's Ocean

 

“Rhoda’s Ocean”

Written and illustrated by Betty Abbott Sheinis

To think this GORGEOUS book was a diamond in the rough that never saw publication in the author’s lifetime, but managed to see the light of day thanks in part to the Kickstarter platform, and in LARGE part by the project’s creator, Annette James who discovered this buried gem hidden in an antique bed of all places, and those of you who know my tastes in books can understand how moved I was by the story behind the book, and I WILL be getting a copy and review it soon. (If you’re interested in the book, it’s available now,  just click the cover image to read an except and buy it yourself!)

 

 

Larry and Friends

“Larry and Friends”

by Nat Jaspar and Carla Torres

 

For those of us in publishing (Myself included), the persistent lack of genuine, non-stereotypical diversity in books at large is just as concerning as it was half a century ago, but while (At the time I type these words) we may be stuck in neutral at best right now, we HAVE made some strides, and this book is a prime example.

I was immediately drawn in by the art style of this book. After seeing the pitch video, I can see why this book got the funding needed, I’ll keep you posted when it’s available.

There is one thing all these Kickstarter projects have in common, apart from the fact they met the funding goals to see to project to completion and in readers hands, they came from authors, illustrators, or a combo of the two who in some cases (As noted in the pitch videos) they had near final versions of the book, and needed help earning funds to print, one of the biggest hurdles for any indie author is getting the needed art (If you are not the illustrator) alongside printing costs, ISBN numbers if the book will be available in print (Though you will require an ISBN to sell in some major ebook retailers like Apple’s iBookstore), and this is also part of why it will be a long time before I can create such a Kickstarter project of  my own.

My debut took 10 YEARS of effort and time on my part, and I will need to do a LOT of careful thought and planning to propose a project that has the best chance of being approved, and I’ve mapped out as much of the expenses as possible. It’s never easy to ask for money, even from people you know and who love you, never mind strangers who are connected by a shared love of the project you’re proposing.

Many authors I know (Personally or from their work online) don’t have this problem, or at least can hide it well, this will be HARD for me, as I’m not an entrepreneur at heart.

Note that I said “This WILL be hard for me.” as I recognize there are projects that I know I’m better off taking the indie route. Not just for creative control, but also because since starting T.A.A. three years ago, I slowly started to see I CAN do what these authors and illustrators I highlighted today. It will take me longer, but it is in reach, and I have to remind myself that often.

Though my  debut middle grade novel Gabriel will be published by a publisher, I’m working on early PR and making connections with people who will support the book as I have more launch details to share and as publication nears.

Part of my extended absences from the blog this summer was spent planning out a strategy. It’s not totally worked out yet, but the bones are coming together.

While I still want to get an agent and work with more traditional publishers (Ideally ones that offer some kind of advance to help PR and the like on my end) my views on self-publishing  in general have changed. It can lead to great things when done right, and we all know “doing it right” in this business doesn’t come cheap. Or happens overnight (That said, not all authors have DECADES between projects either…)

But until I have something at the level these projects were at, the least I can do is support the projects I find that I believe are good and sound, that speak to me as any book already out there, and that I get to review and share with you on this blog.

I was not afraid to put my money where my heart is. “Fetch” won’t be the first book project I back with either my money or efforts to get it in the hands of readers, and it will NOT be the last. IF you can’t spare the money, spare some time and spread the word

(If you shout it out on Twitter, please use the hastag #taacares so people know you learned of the project through this site)

Only 15 days are left before the donation period ends, and Adam has yet to even reach HALF his funding goal. I DON’T want to see this book go the way of Amelia Earhart. I want to see it soar like a proud eagle in flight.

Finally, keep in mind that I’ve got a cool giveaway in conjunction my “Countdown to Fund FETCH”, if you donated to the project, email me at taury-AT Symbol- talkinganimaladdicts.com, write

“T.A.A. CARES (FETCH)” in the subject line, and tell me who your favorite dog character is. (Books, comics, movies, television, etc. Please mention series and author or creator)

If you you tweet about this project, please use the hashtag “#taacares” so people know you learned of the project through this site.

*If the project is funded, I’ll select three winners at random who will win one of the following-

1 Grand Prize Winner will receive  A signed copy of the “FETCH” + a signed edition of my upcoming debut novel, GABRIEL (Pub. Date TBA) published by G8Press.

2 runners-up will win a signed copy of GABRIEL (pub. date: TBA)

(If you wish your copy to be personalized for you or who you may gift it to, let me know in your entry)

*NOTE: Prizes will only be awarded if the project is funded at the minimum amount.

Winners will be announced on the site, our Facebook page, (http://www.facebook.com/talkinganimaladdicts) and via Twitter (@TAA_Editor). DON’T send your contact information (Other than the email address, of course, which will never be shared) until I contact you. Contest ends September 21st, 2013, at Midnight, EST. (Eastern Standard Time) Due to shipping costs, I must limit the prizes to those in the U.S. (INCLUDING Hawaii and Alaska) and Canada.

Thanks in advance for those who donate, and even if you can’t spare the money, please spare some time and spread the word.

Next time,  I’ll take a break from convincing you to support FETCH and offer another installment in my new Weekly Readings segment.

Until then,

May the Fantastical Fauna be with you.

 

 

 

 

 

T.A.A. CARES

Last week, told the story of how I met a kindred spirit on Kickstarter, a site where authors and

other creative entrepreneurs to earn funds needed to create projects that might not otherwise

come to pass, the catch is that you must earn the minimum of the funds you request, so anyone

who uses Kickstarter needs to really budget out what the project you’re proposing.

 

You can earn more than the minimum, but you MUST meet the minimum target price you set or any

 

 

funds earned with return to their respective donors (Called “Backers” on Kickstarter).

 

The reason for this distinction is because Kickstarter isn’t a charity (As they say here) but a way for people to fund their dream projects, and in return for the funds and believe in the project, you give the backers incentives that are possible by funding the project in question. I was But there are countless other projects that need championing, and while

Given the niche of this site, I feel it’s important to support new voices that for whatever reason can’t be via traditional means. So, I’m launching an initiative that will shed light on projects I believe need to come to pass, and if money’s the only (or most glaring) barrier to entry-

 TAA_CARES 2

I’ve wanted to do this for some time, and now’s the right time to start, and my first project being highlighted through T.A.A. CARES t is the prime example of what this site’s about. 

Learn more about the project (And incentive rewards should the project be funded) here: http://www.kickstarter.com/projects/adamsidwell/fetch-an-illustrated-book?ref=category

And watch the pitch video below-

I know for many of you money’s tight, and I’m no different, but I also know how it feels to have the drive, passion, and perseverance to bring to a project, but lack of money or connections gets in the way. I often say to my writer friends that , as much as I want (and continue to search for) an agent for my long term career. But there are always some projects that I want full creative control over, and platforms like Kickstarter make it possible to get the money needed to pay our partners (Illustrators, cover designers, print costs, etc.) what they are worth, without mortgaging your place of residence (If you have that option…) to do it.

While I’m not ready to self-publish, I have nothing but respect (And some envy…) for those who are betting on their passion and perseverance, it’s not an easy thing to do, and our current economic issues (Global or individual) don’t help ease the pressure. I ask those of you who can donate, do so, and if you can, spread the word to those who can.

Donate funds before the project deemed “Failed” and I don’t want to see these free-wheeling canines stuck at the start line before they even start their engines.

Writers, share this blog post to anyone you know who sees in this project what I do, I ask parents and loyal readers to T.A.A. to do the same. If you choose to donate, please e-mail me at taury-AT-talkinganimaladdicts.com, write “T.A.A. CARES (FETCH)” in the subject line, and tell me who your favorite dog character is. (Books, comics, movies, television, etc. Please mention series and author or creator)

If you you tweet about this project, please use the hashtag “#taacares” so people know you learned of the project through this site.

*If the project is funded, I’ll select three winners at random who will win one of the following-

1 Grand Prize Winner will recieve: A signed copy of the “FETCH”  + a signed edition of my upcoming debut novel, GABRIEL (Pub. Date TBA) published by G8Press.

2 runners-up will win a signed copy of GABRIEL (pub. date: TBA)

 (If you wish your copy to be personalized for you or who you may gift it to, let me know in your entry)

*NOTE: Prizes will only be awarded if the project is funded at the minimum amount.

Winners will be announced on the site, Facebook (facebook.com/talkinganimaladdicts) and Twitter (@TAA_Editor). DON’T send your contact information (Other than the email address, of course, which will never be shared) until I contact you. Contest ends September 21st, 2013, at Midnight, EST. (Eastern Standard Time) Due to shipping costs, I must limit the prizes to those in the U.S. (INCLUDING Hawaii and Alaska) and Canada. 

Thanks in advance for those who donate, and even if you can’t spare the money, please spare some time and spread the word. 

UPDATE (9/19/13): You no longer have to donate to enter the giveaway!

Please click the link below for the updated giveaway rules-

http://talkinganimaladdicts.com/fetch-giveaway

Until next time,

May the Fantastical Fauna be with you.